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Wacoal taps bra-making tech for car armrests in BASF tie-up

Wacoal, a Japanese women's undergarment manufacturer, is expanding into the automotive interior business by collaborating with the Japanese unit of chemical producer BASF. The company plans to apply its Melooop technology, originally developed for forming bra cups, to create auto interior parts.

Automobiles

As domestic market shrinks, Japan underwear maker turns to auto interior business

Wacoal's Melooop technology used to form bra cups can be applied to make auto interior parts. (Wacoal)

YUMI OKURA

June 18, 2026 06:38 JST

KYOTO, Japan -- Women's undergarment maker Wacoal will expand into the automotive interior business through collaboration with the Japanese unit of chemical producer BASF.

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Read the full article at Nikkei Asia
Source document: Wacoal's Melooop technology used to form bra cups can be applied to make auto interior parts

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Nikkei AsiaIndependent🔒Center
Wacoal taps bra-making tech for car armrests in BASF tie-up

Wacoal, a Japanese women's undergarment manufacturer, is expanding into the automotive interior business by collaborating with the Japanese unit of chemical producer BASF. The company plans to apply its Melooop technology, originally developed for forming bra cups, to create auto interior parts.

Bias read (Center): The article reports on a technological innovation and business expansion without taking a stance on political issues. It focuses on the application of bra-making technology to automotive interiors and does not include any biased language, framing, or sourcing that would indicate a political lean.

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