ON
← Back to feed
JapanSports2 days ago

South Korea World Cup fever masks looming broadcast turmoil

The article discusses the growing excitement around South Korea's participation in the World Cup, while highlighting potential challenges facing broadcasters due to increased demand and production costs.

World China

Japan

India

South Korea

Indonesia

Taiwan

Thailand

U.S.

East Asia China

Hong Kong

Macao

Taiwan

Mongolia

Japan

South Korea

North Korea

Southeast Asia Indonesia

Thailand

Malaysia

Singapore

Philippines

Vietnam

Myanmar

Cambodia

Laos

Brunei

East Timor

South Asia India

Pakistan

Afghanistan

Bangladesh

Sri Lanka

Nepal

Bhutan

Maldives

Central Asia Kazakhstan

Uzbekistan

Turkmenistan

Tajikistan

Kyrgyzstan

Oceania Australia

New Zealand

Papua New Guinea

Pacific Islands

Rest of the World Middle East

Russia & Caucasus

North America

Latin America

Europe

Africa

Trending Iran tensions

Inflation

Trump administration

Artificial intelligence

Electric vehicles

Supply Chain

Taiwan tensions

Bank of Japan

Immigration

ESG

Explainer

Business Business

Semiconductors

Automobiles

Energy

Transportation

Retail

Travel & Leisure

Media & Entertainment

Food & Beverage

Finance

Electronics

Startups

Business deals

Markets Markets

Equities

Currencies

Bonds

Commodities

Property

IPO

Wealth Management

Tech Tech

#techAsia

China tech

Startups

Cryptocurrencies

DealStreetAsia

Politics Politics

China

Japan

India

South Korea

Indonesia

Taiwan

Thailand

U.S.

East Asia China

Hong Kong

Macao

Taiwan

Mongolia

Japan

South Korea

North Korea

Southeast Asia Indonesia

Thailand

Malaysia

Singapore

Philippines

Vietnam

Myanmar

Cambodia

Laos

Brunei

East Timor

South Asia India

Pakistan

Afghanistan

Bangladesh

Sri Lanka

Nepal

Bhutan

Maldives

Central Asia Kazakhstan

Uzbekistan

Turkmenistan

Tajikistan

Kyrgyzstan

Oceania Australia

New Zealand

Papua New Guinea

Pacific Islands

Rest of the World Middle East

Russia & Caucasus

North America

Latin America

Europe

Africa

Economy Economy

China

Japan

India

South Korea

Indonesia

Taiwan

Thailand

U.S.

East Asia China

Hong Kong

Macao

Taiwan

Mongolia

Japan

South Korea

North Korea

Southeast Asia Indonesia

Thailand

Malaysia

Singapore

Philippines

Vietnam

Myanmar

Cambodia

Laos

Brunei

East Timor

South Asia India

Pakistan

Afghanistan

Bangladesh

Sri Lanka

Nepal

Bhutan

Maldives

Central Asia Kazakhstan

Uzbekistan

Turkmenistan

Tajikistan

Kyrgyzstan

Oceania Australia

New Zealand

Papua New Guinea

Pacific Islands

Rest of the World Middle East

Russia & Caucasus

North America

Latin America

Europe

Africa

Features Trading Asia

ASEAN Money

Tech Asia

Business Asia

China Up Close

Policy Asia

Big in Asia

Datawatch

Infographics

Opinion Opinion

Editor-in-Chief's Picks

The Nikkei View

Life & Arts Life & Arts

Life

Arts

My Personal History

Tea Leaves

Eat & Drink

Destinations

Books

Obituaries

Watch & Listen Podcasts

Video

Photos

World Cup 2026

Main broadcaster JTBC defaults on loans this week after big spending on rights

Fans of the South Korean men's national soccer team react in Seoul during a FIFA World Cup match against Mexico on June 19. (Photo by Ahn Seong-bok)

STEVEN BOROWIEC

June 19, 2026 14:55 JST

SEOUL -- The center of South Korea's capital turned into a sea of red on Friday.

Read Next

Latest on World Cup 2026

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Read the full article at Nikkei Asia

1 reports

Nikkei AsiaIndependent🔒Center
South Korea World Cup fever masks looming broadcast turmoil

The article discusses the growing excitement around South Korea's participation in the World Cup, while highlighting potential challenges facing broadcasters due to increased demand and production costs.

Bias read (Center): The article focuses on sports-related topics with no explicit political commentary or framing. It does not take a stance on any political issues, and the content remains neutral in tone.