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AustraliaMedicine3 days ago

Seven to use AI to write news articles following mass redundancy fallout

Seven Network has introduced an AI tool called 'Clippy' to assist in writing news articles based on existing TV scripts. The tool is being implemented in Sydney and Melbourne offices after the network faced significant staff reductions and departures of high-profile journalists. Staff members have expressed concerns over this development.

Seven staff have been introduced to an AI tool with a retro codename to help write news articles based off existing TV scripts, Crikey can reveal.

Jun 18, 2026

3 min read

Seven's Melbourne headquarters (Image: AAP/Joel Carrett)

Seven staff will use a new AI tool to write online news articles based off the broadcaster’s TV scripts, with bosses telling journalists they “need to start using it” and the system already being rolled out in its Sydney and Melbourne offices.

The move has sparked concern from staff who spoke to Crikey , with the broadcaster still reeling from a mass round of redundancies that has seen several high-profile journalists leave in recent weeks.

The new AI tool in question has been dubbed “Clippy” (reminiscent of the pesky Microsoft Office assistant tool from the late 1990s to the mid 2000s), with it apparently soon to be renamed 7START.

Read the full article at Crikey →
Source document: Crikey

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CrikeyIndependentCenter3 days ago
Seven to use AI to write news articles following mass redundancy fallout

Seven Network has introduced an AI tool called 'Clippy' to assist in writing news articles based on existing TV scripts. The tool is being implemented in Sydney and Melbourne offices after the network faced significant staff reductions and departures of high-profile journalists. Staff members have expressed concerns over this development.

Bias read (Center): The article reports on the implementation of an AI tool by a media organization without taking a stance on the technology, its implications, or the reactions of employees. It presents facts neutrally, focusing on the introduction of the AI system and the context of recent redundancies.

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