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JapanTechnology4 days ago

Asian streaming services go big on microdramas and AI content

Major Asian streaming services such as ReelShort, Viu, and iQIYI are increasing their focus on microdramas and AI-generated content to attract and keep viewers in a competitive market. This was stated by top executives during an event in Bali, Indonesia.

Artificial intelligence

Technology 'completely changes' competition landscape, ReelShort CEO says

Major Asian streaming services are doubling down on micro dramas and artificial intelligence to generate content. (Photo by Natsumi Kawasaki)

NATSUMI KAWASAKI

June 17, 2026 20:56 JST

BALI, Indonesia - Major streaming services in Asia including ReelShort, Viu and iQIYI, are boosting microdramas and AI-powered content to capture and retain audiences in the highly-competitive regional market, top executives said on Wednesday.

Read the full article at Nikkei Asia →

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Nikkei AsiaIndependent🔒Center
Asian streaming services go big on microdramas and AI content

Major Asian streaming services such as ReelShort, Viu, and iQIYI are increasing their focus on microdramas and AI-generated content to attract and keep viewers in a competitive market. This was stated by top executives during an event in Bali, Indonesia.

Bias read (Center): The article discusses technological trends in the streaming industry without taking a stance on political issues. It focuses on business strategies and innovations, which are not inherently politically charged.