JapanTechnology2 days ago

AI video startup PixVerse scores 'Captain Tsubasa' license during World Cup

PixVerse, an AI video startup supported by Alibaba, has acquired the rights to include characters from the Japanese soccer manga and anime series 'Captain Tsubasa' in its platform. This allows users to create videos featuring the franchise during the FIFA World Cup.

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Features like automated bargain-hunting aim to draw users in weak economy

A 618 online shopping festival advertisement at a Hangzhou subway station. (Photo by Tomoko Wakasugi)

TOMOKO WAKASUGI

June 19, 2026 05:08 JST

SHANGHAI -- As sluggish consumer spending casts a shadow over China's annual 618 online shopping festival, Alibaba Group Holding is leveraging AI to convince customers to loosen their purse strings.

2 reports

Nikkei AsiaIndependent🔒Center

Alibaba leans on AI to drum up subdued '618' shopping festival

Alibaba Group is using artificial intelligence to boost sales during its annual '618' shopping festival, which has seen slower growth compared to previous years. The company is leveraging AI tools to enhance customer experience and drive engagement.

Bias read (Center): The article provides a factual overview of Alibaba's strategy without taking a stance or using biased language. It focuses on business operations and does not involve political commentary or controversy.

Nikkei AsiaIndependent🔒Center

AI video startup PixVerse scores 'Captain Tsubasa' license during World Cup

Bias read (Center): The article reports on a business partnership between a technology startup and a well-known entertainment franchise without taking a stance on any political issue. The content focuses on technological innovation and media licensing, which are not inherently politically charged.

Official sources cited

organisation PixVerse announcement regarding 'Captain Tsubasa' integration

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organisationPixVerse announcement regarding 'Captain Tsubasa' integration