Apple reported record revenue and strong iPhone sales for the third quarter under new CEO John Ternus, exceeding analyst expectations by approximately $1 billion. The surge was driven by high demand for the iPhone 18 Pro models and price increases implemented to offset rising costs for storage chips. Although the stock price declined despite these financial results, Ternus emphasized the company's strategy of positioning the iPhone as a central hub for AI applications while prioritizing privacy over competitors' more advanced technological capabilities. The report notes that supply constraints persist for the newly launched foldable iPhone Duo, which has just begun official sales and is therefore not yet reflected in the quarterly figures.
Bias read (Center): The article presents standard corporate earnings data and quotes balanced perspectives from both management and external analysts regarding market dynamics and competitive positioning.




