United StatesOwnership & classification
Founded: 2012
Ownership
Quartz (qz.com) is a digitally native business-news outlet launched in 2012 by Atlantic Media (David Bradley). Its ownership has changed hands repeatedly: Atlantic Media sold it to Japan's Uzabase in 2018, Quartz management bought it back in 2020, it was sold to G/O Media (backed by private-equity firm Great Hill Partners) in 2022, and in April 2025 G/O Media sold Quartz and sister site The Inventory to Redbrick, a Canadian software firm that now owns it.
Funding
Quartz is a commercial publisher financed by advertising, sponsored content, membership/subscriptions and its large opt-in newsletter base. Its current owner Redbrick plans to monetize that newsletter audience (more than a million members) through its Paved newsletter-advertising platform.
Affiliation & stance
Quartz has no party, church or state affiliation; it is a privately owned, for-profit business-news company that has passed through several commercial owners. Because control rests with private investors rather than any government or political interest, it is classified INDEPENDENT, with a broadly CENTER_LEFT editorial profile.
Editorial lean
- Our estimate
- Lean Progressive
- Measured from coverage
- Centerbased on 413
73/100
Factual
77/100
Objective
715
Articles
715
reports
Factual: How accurately its articles report the facts, judged against primary sources and the cross-outlet consensus. Only articles that cite their sources are counted.
Objective: How neutral the writing is — whether reporting keeps the writer’s own preferences and opinions out of the article.
Recent coverage
Eight US States Doug Ford Wants Canada To Target With Tariffs
Ontario Premier Doug Ford has suggested that eight U.S. states, Alabama, Arkansas, Florida, Iowa, Missouri, Montana, Texas, and Wisconsin, should face additional retaliatory tariffs as part of a trade dispute with the United States. Ford argued these states are politically significant to the current U.S. administration's support base. The call came after trade negotiations between the U.S. and Canada collapsed, leading to the suspension of talks by Canadian Prime Minister Mark Carney. In response, the U.S. imposed a 50% tariff on many Canadian goods, affecting nearly $20 billion in imports. Carney criticized the move as a 'miscalculation,' noting the deep economic ties between the two nations. Ford emphasized that Ontario would use all available tools to retaliate, urging other provinces to follow suit. Meanwhile, Republican Senator Susan Collins expressed concern that the trade tensions could harm businesses in her home state.
Sprouts Recalled After 55 Illnesses Reported in 15 States
Sprouts Inc. has issued a recall of certain alfalfa sprouts after an outbreak of E. coli and Salmonella infections was linked to 55 illnesses across 15 U.S. states. The recall was announced on August 22 by Everything Sprouts LLC, with the FDA posting the notice to inform the public. Illnesses began between May 31 and August 8, with four individuals hospitalized and no fatalities reported as of August 21. The affected products include specific lots of alfalfa sprouts and mixes sold under the Everything Sprouts and Calco brands, distributed between May 27 and August 21 to stores in Minnesota and Wisconsin. The CDC reports 46 cases of STEC infection, seven cases of Salmonella, and two cases involving both pathogens. Epidemiological data indicates a strong link between the sprouts and the illnesses, though the exact source of contamination is still under investigation. Consumers are advised to discard the products and thoroughly clean any surfaces they may have contacted.
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The 10 best attractions in Hong Kong, ranked
The article lists the 10 best attractions in Hong Kong, highlighting popular sites such as the Avenue of Stars' nightly light show and the Big Buddha located on Lantau Island. It provides a ranking of must-visit locations, focusing on iconic landmarks and tourist experiences. The content serves as a guide for visitors interested in exploring Hong Kong's cultural and scenic highlights. No specific controversies or political issues are discussed in the piece.
Dua Lipa's top 10 favorite spots in Asia
The article lists Dua Lipa's top 10 favorite spots in Asia, including a no-menu Tokyo izakaya and a Bangkok street stall she frequents during her visits. The piece highlights various locations across the continent that the singer enjoys, focusing on their cultural and culinary aspects. It does not delve into any political issues or controversies related to these locations. The content is purely entertainment-focused, offering insights into the personal preferences of a celebrity.
How to buy good used or refurbished tech without getting burned
The article provides four strategies for consumers to purchase used or refurbished technology products without encountering low-quality items. It emphasizes researching sellers, checking warranty options, inspecting physical condition, and verifying product history through serial numbers or other identifiers. The focus is on practical advice to help buyers make informed decisions and avoid scams in the secondhand electronics market.
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Harvard’s $699 startup bootcamp offers AI avatars of its instructors
Harvard Business School has introduced AI avatars developed by startup HeyGen into its $699 eight-week Foundry bootcamp for entrepreneurs. These avatars provide personalized feedback during practice pitches and board meetings, replacing traditional instructor-led sessions. New York Times reporter Sarah Kessler tested the system by pitching to an AI-generated avatar of Jeff Bussgang, a co-founder of Flybridge Capital. Both the real Bussgang and his AI counterpart were critical of her idea for an 'Uber for bananas' concept, though the AI version exhibited a frozen smile. Project director Katharina Rings noted that initial expectations for the AI component were lower, akin to a chatbot, but students desired a more interactive experience. While some students express concerns about AI, Foundry participants generally seem to appreciate the avatars, despite Bussgang acknowledging the AI version feels somewhat 'creepy'.
Trump finds tamping down costs to be tricky
President Trump is attempting to alleviate rising consumer prices by reducing tariffs on beef imports and encouraging retailers to lower prices, but these measures are proving insufficient. The administration faces growing political pressure as affordability issues become a significant concern ahead of the midterm elections. These actions contradict some of Trump's core economic policies, such as supporting domestic producers and imposing tariffs. The temporary tariff waiver on beef imports includes a 25% discount, though it remains uncertain how much this will directly benefit consumers. U.S. cattle producers have criticized the move, fearing it could harm their industry. Rising beef prices, which have increased by around 10% compared to a year ago, highlight the challenges of lowering prices amid factors like drought, reduced cattle herds, and import restrictions. Other areas targeted for cost reduction include borrowing costs, gas prices, and retail pricing, though results have been mixed. While prescription drug prices have seen a notable decline, many consumers continue to feel financial strain, with wages failing to keep up with inflation.
Global Bond Markets Put Governments On Notice Over Fiscal, Inflation Risks
Global bond markets experienced significant increases in borrowing costs for governments in the U.S., Germany, Japan, and others, driven by rising government debt, geopolitical tensions, and inflation fears. U.S. 30-year bond yields reached levels not seen since 2007, while Japan's 10-year yields hit a three-decade high and Germany's 10-year Bund yield reached a peak since 2011. Analysts warn that the post-financial crisis era of low interest rates and stable inflation may be ending, with increased uncertainty affecting global economic stability. Factors include U.S. President Donald Trump's policies, the ongoing conflict involving Iran, and the surge in corporate borrowing for artificial intelligence infrastructure. Higher yields negatively impact asset prices and increase borrowing costs for businesses and households.
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The best van life road trips in America right now — and how to actually do one
The article highlights some of the best van life road trips currently available in America, including scenic routes like Highway 1's reopened Big Sur section and Utah's Mighty 5 National Monument areas. It provides practical advice on planning such a trip, covering considerations like vehicle selection, camping regulations, and essential gear. The piece aims to guide readers interested in van life by offering insights into current travel opportunities and logistical tips.
Oura faces lawsuit accusing it of misleading consumers about sleep-tracking accuracy
A proposed class-action lawsuit has been filed against Oura, a smart ring manufacturer, alleging that it misled consumers about the accuracy of its sleep-tracking features. The lawsuit, filed by Clarkson Law Firm, claims that Oura's devices cannot measure essential physiological signals required to assess sleep quality or determine sleep stages, relying instead on AI-generated estimates with 'a coin flip’s chance of being correct.' The complaint highlights user frustrations shared online, where individuals reported discrepancies between their perceived sleep quality and the data provided by the device. Oura is accused of marketing its product as 'built for accuracy' and claiming 79% and later 95% accuracy in sleep staging compared to clinical settings. The lawsuit argues that sleep occurs in the brain, not on the finger, and thus the device's capabilities are fundamentally limited. The complaint demands that Oura cease deceptive practices and seek restitution for affected consumers.
The 10 best hotels in Santorini for 2026, ranked
The article lists the top 10 hotels in Santorini for 2026, highlighting unique accommodations such as a cliffside cave suite in Oia and a black resort designed like a superhero hideout in the quieter town of Pyrgos. These selections emphasize distinctive features and locations across the island, offering travelers options ranging from luxurious to unconventional stays. The rankings likely reflect factors such as design, amenities, guest experiences, and overall appeal. The focus is on providing recommendations for those seeking memorable and visually striking hotel experiences in Santorini.
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5 foods you shouldn’t keep in your pantry
The article discusses five common foods that are typically stored in pantries but are better kept in the refrigerator or freezer to maintain freshness and improve flavor. It highlights the importance of proper food storage to extend shelf life and enhance taste. The piece provides general advice on optimal storage conditions for various pantry staples, emphasizing that some items degrade more quickly at room temperature. This information is intended to help consumers make informed decisions about where to store their groceries.
N.J. teen drops lawsuit against Facebook, Instagram that alleged online addiction
A New Jersey teenager has withdrawn her lawsuit against Facebook, Instagram, Snapchat, and YouTube, alleging that these platforms intentionally foster online addiction and contribute to mental health issues. The case, originally filed in 2023, was part of a series of similar lawsuits aimed at potentially forming a class-action suit. The plaintiff, referred to as 'P.M.Y.,' reportedly settled with TikTok to move forward with her life. Meta, which owns Facebook and Instagram, stated that P.M.Y.'s mental health condition predates her use of social media and noted that multiple cases follow a similar pattern. Other related cases, including one involving a Florida teen and another involving a California resident who received $6 million in damages, have also seen settlements or ongoing legal battles. Meta faces a federal trial in California, with other states planning to join future litigation.