Japonska povprečna plača se je tretji leto zapored povečala za več kot 5%.

Southeast Asian economies have seen a noticeable shift in consumer behavior as the ongoing conflict between Iran and other regional powers continues to ripple through global markets. This has led to a slowdown in household spending, particularly among middle-income families who are struggling to keep up with rising living costs. In the Philippines, for instance, inflation reached 7% year-on-year in April and May, driven largely by elevated fuel prices linked to the Middle East crisis. These economic pressures are being felt across daily life, as seen in the case of Ed delos Santos, a 45-year-old security guard in Taguig, Metro Manila. With a monthly income of around 30,000 pesos ($490), he finds himself increasingly stretched thin while supporting his family of four. His wife manages the household, and both children attend school, yet the financial strain is palpable.

Meanwhile, in Japan, the situation appears somewhat more stable, albeit with its own set of challenges. Japanese companies have continued to raise wages, with an average increase of 5.01 percent during the recent spring wage negotiations. This marks the third consecutive year of pay hikes exceeding 5 percent, according to the Japan Trade Union Confederation, or Rengo. The average monthly wage increase amounted to 16,400 yen, reflecting a broader trend of modest but consistent salary adjustments. However, despite these gains, consumer spending remains subdued. Real wages have risen for the fourth consecutive month in April, but the pace of wage growth has slowed compared to the previous year’s 5.25 percent increase.

This divergence highlights the varying degrees of economic resilience across regions. While Japan’s labor unions have managed to secure relatively steady wage increases, the effects of the Middle East conflict—particularly surging oil and raw material costs—are beginning to exert upward pressure on inflation. Analysts warn that without further wage growth matching the rate of price increases, consumer confidence could remain low. Akira Nidaira, an assistant general secretary at Rengo, acknowledged the progress made, stating that the results represent a “step forward toward a society where pay raises are normal.” He noted that smaller businesses, which form a significant portion of Japan’s economy, managed to achieve an average wage increase of 4.69 percent, although this was slightly below the rates observed in larger corporations.

The contrast between the Philippines and Japan underscores the complex interplay of factors affecting household budgets. In Southeast Asia, the direct impact of geopolitical tensions on energy prices has been more pronounced, leading to immediate reductions in discretionary spending. Families are opting to cut back on non-essential purchases, such as dining out or buying new clothing, in order to manage their finances. In contrast, Japan’s more diversified economy and stronger industrial base have allowed for a more measured response to external shocks. Nevertheless, the specter of inflation looms large, and economists caution that the path to full economic recovery will likely be slow and uneven.

As the conflict in the Middle East continues, the long-term implications for global trade and investment remain uncertain. For now, households in Southeast Asia are adapting to higher living costs, while Japanese consumers navigate a delicate balance between wage growth and inflationary pressures. Both regions face the challenge of maintaining economic stability amid volatile international conditions, and the coming months will be crucial in determining whether these trends will stabilize or intensify.