Redevelopment of Obudu Resort aims to elevate Nigerian tourism, according to reports from local media. The Cross River State Government has entered into a 25-year concession agreement with Living Curation Real Estate Limited to redevelop Obudu Ranch Resort, Utanga Safari Lodge, and Bebi Airstrip. This public-private partnership allows the government to retain ownership while the concessionaire handles financing, rehabilitation, and operations before returning the assets at the end of the term. The move signals a renewed commitment to positioning Obudu as a world-class tourist destination, leveraging private investment and professional management to drive sustainable growth. The redevelopment comes after years of decline that saw Obudu lose its status as one of Nigeria's premier tourism sites. Once celebrated for its natural beauty and strategic location, the resort suffered due to neglect, inadequate maintenance, and poorly managed concessions. In response, Governor Bassey Otu took decisive action by revoking the previous concession, recovering the assets, and initiating a comprehensive redesign aligned with international standards. His administration has pledged significant resources to restore Obudu, Tinapa, Marina Resort, and other tourism facilities, emphasizing asset recovery and infrastructural upgrades as key components of the strategy. The proposed transformation includes the complete refurbishment of hotels and lodges, the restoration of the iconic cable car, the rehabilitation of Bebi Airstrip, and the installation of reliable electricity infrastructure. New accommodations are set to support an integrated eco-tourism destination, capitalizing on Nigeria’s rare temperate climate. If successfully implemented, Obudu could emerge as one of Africa’s leading mountain resorts, complementing other notable attractions such as Yankari Game Reserve, Ikogosi Warm Springs, and the Lekki Conservation Centre. The project is viewed as a critical step toward enhancing Nigeria’s appeal as a competitive global tourism destination. The initiative draws parallels to former Governor Donald Duke’s earlier efforts to position tourism as a cornerstone of Cross River State’s economic diversification. During his tenure, Obudu and Tinapa were developed as flagship projects, supported by aggressive marketing campaigns, improved road networks, and internationally recognized festivals. However, subsequent administrations reportedly failed to sustain these investments, resulting in the gradual deterioration of facilities and the silence of the once-iconic cable car. As a result, Obudu became emblematic of missed opportunities and mismanagement. To ensure the success of the current initiative, the government has emphasized the need for rigorous enforcement of performance benchmarks, adherence to environmental standards, and transparent reporting throughout the concession period. Community engagement is also highlighted as crucial, with plans to integrate local residents into the value chain through employment in sectors such as agriculture, hospitality, transportation, and cultural enterprises. This approach is intended to make tourism a catalyst for inclusive economic growth and social development. Governor Otu has been commended for bringing tourism back into the spotlight as a vital component of economic planning. His leadership underscores the potential for other states to identify their comparative tourism advantages, invest in essential infrastructure, attract credible investors, and treat tourism as a serious economic sector. The success of Obudu’s revival could serve as a model for other regions seeking to leverage tourism for broader developmental goals. With proper execution, the project holds the promise of generating employment, earning foreign exchange, stimulating small businesses, strengthening national branding, and promoting the preservation of cultural and natural heritage.
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