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US tariffs affect even those who have never exported to the country
BR📈 Economy14 days ago

US tariffs affect even those who have never exported to the country

The United States has imposed tariffs on Brazilian goods reaching up to 50%, potentially affecting 35.9% of Brazil's exports, according to the National Confederation of Industry. While direct exporters are already calculating losses, the impact extends beyond those operating in the U.S. market. Experts argue these external shocks expose existing vulnerabilities within companies, particularly those reliant on few clients, suppliers, or revenue streams. According to Dema Oliveira, CEO of Goshen Land, such crises reveal pre-existing weaknesses rather than creating them. He advises businesses to first map internal vulnerabilities, identify dependencies, and then diversify risks through alternative supply chains, broader customer bases, and new revenue streams. Maintaining financial liquidity and understanding operational sustainability without primary revenue sources are also emphasized as critical steps.

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CartaCapital logoCartaCapitalIndependentCenter14 days ago
US tariffs affect even those who have never exported to the country

The United States has imposed tariffs on Brazilian goods reaching up to 50%, potentially affecting 35.9% of Brazil's exports, according to the National Confederation of Industry. While direct exporters are already calculating losses, the impact extends beyond those operating in the U.S. market. Experts argue these external shocks expose existing vulnerabilities within companies, particularly those reliant on few clients, suppliers, or revenue streams. According to Dema Oliveira, CEO of Goshen Land, such crises reveal pre-existing weaknesses rather than creating them. He advises businesses to first map internal vulnerabilities, identify dependencies, and then diversify risks through alternative supply chains, broader customer bases, and new revenue streams. Maintaining financial liquidity and understanding operational sustainability without primary revenue sources are also emphasized as critical steps.

Bias read (Center): The article provides an analytical overview of the economic implications of U.S. tariffs on Brazilian industries without taking a clear ideological stance. It focuses on expert opinions and strategic recommendations for businesses, avoiding overtly biased language or selective sourcing that would倾向左

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