Starbucks will close all of its stores in South Korea to give a story class to employees and executives following a controversial campaign

elDiario.esIndependentCenter18 days ago

Starbucks Korea has announced it will temporarily close all 2,000+ stores on June 22 at 3 PM for mandatory training sessions on Korean history and social sensitivity following a controversial marketing campaign. The campaign, launched on May 18—the anniversary of the 1980 Gwangju massacre—triggered public backlash, including boycotts, customer destruction of merchandise, and severed ties with several ministries. The closures are expected to cost Starbucks around 2.1 billion won ($1.4 million). Training will also be conducted by Chung Yong-jin, president of Shinsegae Group, which operates Starb

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