SGThe article discusses the rise of 'circular fashion' in Singapore, focusing on new brands like The Dori that upcycle traditional Indian saris into modern clothing. The Dori, founded by Rishabh Sharma and others, launched a collection of upcycled shirts at a crowded event, selling two-thirds of its stock within hours. The trend targets unused saris stored in Indian households, often kept for special occasions. Brands highlight the uniqueness of their products, with customers paying a premium for personalized, culturally rich designs. The article notes that while the movement began with a focus on women's wear, The Dori aims to create unisex garments, reflecting both market demand and cultural appreciation.
Bias read (Center): The article presents a balanced overview of the emerging circular fashion industry in Singapore, highlighting both market trends and cultural significance without overtly favoring any political ideology. While the topic relates to cultural identity and economic innovation, the framing remains non-pi
