After a summer spent under the sun, by the sea, or in chlorinated pools, hair can lose its shine and become dry, brittle, and difficult to manage. A new comprehensive hair care routine has been introduced to restore softness, elasticity, and the coveted "glass hair" effect, characterized by a mirror-like sheen. This regimen combines gentle cleansing, deep nourishment, smoothing, and protection against heat, offering a solution for damaged hair after the summer months. The process begins with a gentle shampoo called Keune Radiant Gloss, which prepares the hair for further treatment. The product should be applied primarily to the scalp and massaged gently into the hair without tugging or roughly combing. During rinsing, allow the foam to run through the lengths of the hair, ensuring thorough cleaning without unnecessary mechanical stress. This step is especially crucial for dry, thin, or fragile hair, which is more sensitive when wet. Next comes the deep conditioning phase using Keune Illuminating Hair Gloss, a fluid treatment designed to provide intensive nourishment and enhance shine. Its lightweight formula spreads easily along the hair strands, contributing to a smoother, shinier surface. When the hair's outer layer is smoothed, light reflects more evenly, creating the mirror-like finish typical of the "glass hair" trend. After application, the hair appears more cared for, feels softer, and is more elastic to the touch. For maximum shine, the Illuminating Hair Gloss should be used in combination with a nourishing mask. This approach merges the effects of intense shine with the nourishment needed for dry ends and lengths. If the hair is particularly dry, rough, or lifeless after the summer, the usual mask can be enhanced by adding a few drops of the Illume Infusion serum. Mix the ingredients thoroughly before applying them evenly to the lengths and ends. This simple addition boosts smoothing, shine, and control over frizz, making it ideal for hair frequently exposed to sunlight, seawater, chlorine, hot air, or regular heat styling. For hair prone to breakage, additional protection can be provided even before washing. Apply a few drops of Illume Infusion serum to the dry lengths and ends before washing, distributing it gently along the hair. This pre-treatment helps soften the hair, reduce friction, and minimize the risk of mechanical damage during washing. Wet hair is particularly vulnerable to damage caused by rough brushing, tangling, or pulling, so handle it with care. Avoid brushing the shampoo into the lengths, don't twist wet hair tightly, and avoid rubbing it with a towel. Excess water should be gently blotted away. Combining a suitable pre-treatment with careful handling can help reduce breakage and maintain the appearance of the lengths and ends. The Illume Infusion serum is also an essential step before using a hair dryer, straightener, or curling iron. It provides thermal protection up to 230°C (450°F) while helping to smooth and reduce frizz. Apply the product evenly to the hair, focusing on the lengths and areas that tend to become charged or lose their smooth shape quickly. The product offers up to 48 hours of frizz control, making it an excellent choice for anyone seeking a longer-lasting, polished, shiny result. For a smooth, professionally styled look, direct the hair dryer from the roots toward the ends during drying, helping to smooth the hair’s surface and create a more reflective finish.
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