News Corp says plan to make tech giants pay for news has been ‘gutted’

The AgeIndependentProgressive3 hr. ago

News Corporation has criticized recent modifications to Australia's News Bargaining Incentive policy, arguing that the changes weaken the requirement for tech giants to pay for news content. The revised policy narrows the fee calculation from total Australian revenue to digital advertising revenue alone and increases the payment rate from 2.25% to 2.5%. Additionally, platforms must now negotiate with at least six publishers rather than four, and LinkedIn is no longer exempt. These adjustments follow the failure of the 2021 news media bargaining code, which failed to compel Meta to pay for news content after Google agreed to deals. Publishers claim tech giants benefit from premium news content without proper compensation, while tech companies argue that publishers voluntarily share content to gain traffic.

Bias read (Progressive): The article frames the issue as a conflict between media companies and tech giants, emphasizing the need for tech platforms to pay for news content. It highlights the concerns of publishers like News Corp, who view the policy changes as weakening enforcement against tech giants. The narrative leans左

The Sydney Morning HeraldIndependentCenter3 hr. ago

News Corporation has criticized recent modifications to Australia's News Bargaining Incentive policy, arguing that the changes weaken the requirement for tech giants to pay for news content. The revised policy narrows the fee calculation from total Australian revenue to digital advertising revenue alone and increases the payment rate from 2.25% to 2.5%. Additionally, platforms must now negotiate with at least six publishers rather than four, and LinkedIn is no longer exempt. These adjustments follow the failure of the 2021 news media bargaining code, which failed to compel Meta to pay for news content after Google agreed to deals. Publishers claim tech giants benefit from premium news content without proper compensation, while tech companies argue that publishers voluntarily share content to gain traffic.

Bias read (Center): The article presents both perspectives, publishers' concerns about underpayment and tech companies' arguments about voluntary sharing, without overtly favoring one side. It includes direct quotes from both critics and defenders of the policy, maintaining a balanced tone.