An article from Večer reports on a new product developed by Tadeja Brajnik, a Slovenian entrepreneur known for her liofilized animal treats like Kostka and Ribica. The new product is called 'pajs_ice,' a liofilized ice cream that does not need to be stored in a freezer. The article explains that this ice cream retains its flavor and texture through a special process that removes water, making it lightweight and easy to carry. It is available in three fruit flavors: birch, strawberry, and raspberry. The product is made using a significant amount of real fruit, which contributes to its sweetness. The development of pajs_ice is part of a broader effort to connect products with local ingredients, particularly American birch trees, which have been central to Brajnik's previous successes with pet treats. The article highlights the innovative nature of the product and the ongoing experimentation to improve quality.
Bias read (Center): The article discusses a commercial product and its development, focusing on food innovation and entrepreneurship. There is no political controversy or ideological framing involved. The tone remains neutral, presenting factual information about the product, its creation, and its potential benefits.






