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Jaiñtia Hills to the G7: Can Meghalaya turn ‘Lakadong’ into a global brand?
India🏛️ PoliticsCenter19 hr. ago

Jaiñtia Hills to the G7: Can Meghalaya turn ‘Lakadong’ into a global brand?

The article discusses the rise of Lakadong turmeric, a high-curcumin turmeric variety native to Meghalaya's Jaiñtia Hills, from an obscure local crop to a globally recognized premium product. Prime Minister Narendra Modi showcased the GI-registered Lakadong turmeric at the G7 Summit, highlighting its potential for international markets. The success of Lakadong is attributed to favorable geographical conditions, scientific research, government initiatives, and support from farmer collectives. Over 13,000 farmers now cultivate the crop across 124 villages, with efforts focused on improving quality, processing, and market access. The article emphasizes the economic benefits for farmers and the broader implications for Meghalaya's agricultural development.

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Hindustan Times logoHindustan TimesIndependentCenter19 hr. ago
Jaiñtia Hills to the G7: Can Meghalaya turn ‘Lakadong’ into a global brand?

The article discusses the rise of Lakadong turmeric, a high-curcumin turmeric variety native to Meghalaya's Jaiñtia Hills, from an obscure local crop to a globally recognized premium product. Prime Minister Narendra Modi showcased the GI-registered Lakadong turmeric at the G7 Summit, highlighting its potential for international markets. The success of Lakadong is attributed to favorable geographical conditions, scientific research, government initiatives, and support from farmer collectives. Over 13,000 farmers now cultivate the crop across 124 villages, with efforts focused on improving quality, processing, and market access. The article emphasizes the economic benefits for farmers and the broader implications for Meghalaya's agricultural development.

Bias read (Center): The article presents a balanced overview of Lakadong turmeric's development, focusing on factual progress and government initiatives without overtly praising or criticizing specific policies or political figures. While it highlights the significance of the G7 showcase and government involvement, it

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