The article reports on how high temperatures during a heatwave have significantly impacted consumer behavior in Croatia, particularly affecting demand for certain food products. Data from retail chains like Konsum and Studenca show a sharp decline in sales of chocolate and chocolate-based products due to their tendency to melt and degrade in heat. There is also a decrease in demand for hot beverages such as coffee and tea, as well as warm meals like soups. In contrast, there has been a notable increase in the sale of cold drinks, including water, carbonated beverages, and chilled dairy products. Retailers have adapted by adjusting their product assortments in advance using predictive analytics and machine learning tools. The article highlights changes in seasonal consumption patterns, noting that fresh fruits and vegetables, especially local varieties like plums, young potatoes, and sweet corn, see increased demand during summer. Overall, the focus is on how retailers prepare for these shifts in consumer behavior.
Bias read (Center): The article presents factual data on consumer behavior changes during a heatwave without overtly favoring any political ideology. It focuses on economic and market responses rather than taking a stance on political policies or ideologies. While it discusses the impact of climate conditions on daily购






