The second edition of the Energy.Weekend poweredUP by E.ON Hrvatska festival will take place this autumn in Rovinj as part of Weekenda.19, marking a significant shift in how energy-related topics are being discussed within business and industry circles. Traditionally confined to technical departments and engineers, energy has now become a central topic for company executives, investment committees, and business leaders who recognize its role in competitiveness, resilience, and long-term growth. This evolution reflects broader trends where energy management is no longer seen solely as a cost but as a strategic asset shaping future business strategies.
At the heart of the festival's discussions will be several thematic panels addressing critical issues in modern energy systems. One such session titled "Heat is Money – Cogeneration as Strategic Wealth" will explore how companies can leverage cogeneration technologies to enhance efficiency and reduce costs. Another panel, "Adaptability as New Currency – Battery Systems and Market Balance," will focus on the growing importance of battery storage solutions in maintaining grid stability and responding to fluctuating energy demands. These sessions aim to highlight the transition from traditional energy models toward more flexible and sustainable practices.
A third panel, "Energy at the Boardroom Table – Conversations with Leaders," will bring together top executives to discuss how energy considerations influence high-level decision-making within organizations. This discussion will be complemented by a session examining the changing expectations of users in the digital age and whether current business models in the energy sector align with these evolving needs. The festival’s agenda also includes multiple other panels that delve into the complexities of building resilience in increasingly uncertain economic environments.
Neven Vranković, vice president for corporate activities at Atlantic Group, will provide insights into how energy-related themes have become integral to strategic decision-making at the highest levels of corporations. His presentation will offer a unique perspective on the integration of energy policies into overall business strategy. Additionally, Iva Rogović Lekić, CEO of GrECo Specialty GmbH and one of the leading risk management experts in the region, will share her experiences on how businesses construct resilience amid rising complexity and uncertainty. Her contributions will be particularly valuable given the increasing challenges faced by industries navigating unpredictable market conditions.
Beyond these notable speakers, numerous other professionals will participate in the festival, each contributing their expertise to shape the energy and business landscape of the region. Their collective efforts underscore the collaborative nature of addressing contemporary energy challenges, emphasizing the need for interdisciplinary approaches and shared knowledge.
As the festival approaches, organizers encourage interested parties to secure their spots early, as participation in these discussions offers a rare opportunity to engage directly with thought leaders and innovators in the field. Tickets and detailed information about the program are available on the official festival website, as well as on social media platforms including Instagram, Facebook, and LinkedIn. Those seeking to contribute to or learn from the ongoing transformation in energy and business practices are urged to register promptly to ensure their presence at this pivotal event.
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