The article discusses the impact of the 2026 FIFA World Cup being hosted by the United States, Mexico, and Canada on Chilean society, despite Chile not participating in the tournament. It highlights how the event has become a cultural phenomenon in Chile, with widespread participation across age groups and genders. According to a study by Activa Research, 64.8% of Chileans have watched at least one match, with higher engagement among men and younger individuals. Experts like Luis Pino and Cristián Rodríguez analyze the psychological and social factors driving this enthusiasm, noting the collective emotions, sense of national identity, and social cohesion associated with such global events. The piece also references global attendance and viewership records set by the World Cup.
Bias read (Center): The article presents a balanced analysis of the societal impact of the World Cup in Chile, focusing on psychological and sociological perspectives without overtly favoring any political ideology. It cites academic experts and research data without taking a partisan stance, maintaining a neutral tone






