ARThe article discusses the evolution of mass communication technologies, tracing their development from analog systems like radio and television to the rise of digital platforms such as social media. It highlights how these new platforms introduced immediate publishing, viral circulation, and micro-organized participation, which overlaid traditional media. The piece critiques the impact of this shift on society, noting increased instability in human relationships and the spread of misinformation. It also references the 'Argentina Out' campaign, which collected over 23 million signatures globally, surpassing previous records for debt cancellation efforts. The article further reflects on the influence of football in modern life and draws parallels between contemporary societal changes and historical figures, suggesting a transformation in values where success and illusion increasingly replace truth and reputation.
Bias read (Progressive): The article frames the rise of digital communication and social media as a disruptive force that challenges traditional institutions and democratic norms. It criticizes the prioritization of engagement metrics and viral content over factual accuracy, implying a left-leaning concern for democratic er
