Apple is facing severe supply chain challenges due to rising memory chip costs, described by CEO Tim Cook as a 'hundred-year flood' on memory pricing. Despite reporting its strongest June quarter ever with iPhone and Mac sales up 22% and 29% year-over-year, Apple is preparing for worsening supply constraints that could limit production capacity. The company has increased its inventory to $11.1 billion, nearly doubling from $5.7 billion in September, marking a shift from its usual strategy of minimizing inventory. Apple has reluctantly raised prices for Macs and iPads, joining other tech firms like Samsung, Microsoft, and Sony in doing the same. While Apple predicts revenue growth between 9% and 11% for the next quarter, this is below its typical 16% growth rate, leading to a 6% drop in its stock price after earnings were released. The situation highlights broader industry-wide issues with semiconductor shortages affecting multiple major tech companies.
Bias read (Center): The article presents a balanced account of Apple's supply chain challenges without overtly favoring any political ideology. It reports on economic and corporate strategies without taking a clear ideological stance, focusing on factual developments across the tech industry. The framing remains non-bi


