CASince Alberta opened its regulated iGaming market to private operators, online gambling advertisements have proliferated across various platforms including billboards, bus sides, television, and social media. While proponents argue these ads promote legal gambling options, addiction experts express concerns about the potential harm caused by the high volume of such marketing, particularly among adolescents. Dr. Shawn Kelly, an adolescent addiction medicine specialist, warns that young people are developmentally vulnerable and may be more susceptible to gambling-related issues. He calls for stricter limits on online gambling advertising. University of Alberta marketing professor Katie Mehr suggests the increase in ads stems from companies competing to maintain market share. The Minister responsible for the Alberta Gaming and Liquor Commission, Dave Nally, stated the province enforces strict advertising rules, prohibiting the use of professional athletes and celebrities in promotions and targeting of youth or individuals with gambling problems. Further actions may be considered if necessary.
Bias read (Progressive): The article highlights concerns raised by addiction experts regarding the impact of increased online gambling advertising, particularly on vulnerable populations like adolescents. It emphasizes the need for regulatory intervention and presents expert opinions critical of current advertising levels,
